{"id":13739,"date":"2025-11-07T08:46:18","date_gmt":"2025-11-07T13:46:18","guid":{"rendered":"https:\/\/www.cqcd.org\/evenements\/cartographie-de-parcours-clients-de-la-methodologie-a-laction\/"},"modified":"2025-11-07T08:53:15","modified_gmt":"2025-11-07T13:53:15","slug":"customer-journey-mapping-from-methodology-to-action","status":"publish","type":"events","link":"https:\/\/www.cqcd.org\/en\/events\/customer-journey-mapping-from-methodology-to-action\/","title":{"rendered":"Customer Journey Mapping: From Methodology to Action"},"content":{"rendered":" \n\n\n\n\n\n\n\n\n\n\n\n\n\n
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Presented by Leger, this conference immerses you in the art and science of customer journey mapping. Discover a structured and accessible approach to connect data, emotions, and touchpoints, revealing the moments of truth that truly shape the customer experience. Through concrete examples, learn how to apply this approach within your own organization to turn it into a powerful driver of action, engagement, and growth.<\/p>\n\n<\/div>\n <\/div>\n <\/main>\n <\/div>\n <\/div>\n<\/section>\n\n\n \n\n\n\n

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\n Joanie Dion\n <\/h3>\n\n \n \n <\/div>\n\n \n\n\n\n\n\n\n\n\n\n\n\n\n
\n L\u00e9ger\n<\/div>\n \n \n\n\n\n\n\n\n \n\n\n\n\n\n\n
\n Associate Vice-President, CX Solutions and Services \n <\/h6>\n\n \n <\/div>\n <\/div>\n
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\n St\u00e9phane Drouin\n <\/h3>\n\n \n \n <\/div>\n\n \n\n\n\n\n\n\n\n\n\n\n\n\n
\n L\u00e9ger\n<\/div>\n \n \n\n\n\n\n\n\n \n\n\n\n\n\n\n
\n Senior Vice President, Shopper Insights Division\n <\/h6>\n\n \n <\/div>\n <\/div>\n
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Presented by L\u00e9ger, this session explores the art and science of customer journey mapping. Learn how to connect data, emotions, and touchpoints to uncover key moments in the customer experience and turn these insights into powerful drivers of action, engagement, and sustainable growth.<\/p>\n","protected":false},"featured_media":12451,"template":"","event_type":[],"mega_event_type":[190],"mega_event_theme":[206,212],"mega_event_location":[222,290],"class_list":["post-13739","events","type-events","status-publish","has-post-thumbnail","hentry","mega_event_type-conferences-en","mega_event_theme-customer-experience-and-digital-transformation","mega_event_theme-retail-and-entrepreneurship","mega_event_location-grand-quai-du-port-de-montreal-en","mega_event_location-scene-bmo-2-en"],"acf":[],"yoast_head":"\nCustomer Journey Mapping: From Methodology to Action - Hop! 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