{"id":2735,"date":"2024-07-11T15:32:09","date_gmt":"2024-07-11T19:32:09","guid":{"rendered":"https:\/\/www.cqcd.org\/evenements\/valorisation-et-impact-de-lachat-local\/"},"modified":"2024-10-08T16:27:32","modified_gmt":"2024-10-08T20:27:32","slug":"the-impact-of-buying-local","status":"publish","type":"events","link":"https:\/\/www.cqcd.org\/en\/events\/the-impact-of-buying-local\/","title":{"rendered":"The impact of buying local"},"content":{"rendered":"    \n\n\n\n\n\n\n\n\n\n\n\n\n\n<section data-module='m03a' class=\"md:u-pt-fl m-content m-content--image-double    \" style=\"--container-width: 1200px; --module-background-color:var(--color-root-white); --pt-min-value:0; --pt-max-value:0;\">\n        <div class=\"l-container \" style=\"\" >\n        <div class=\"m-content__content u-pt-fl u-pb-fl u-px-fl u-text-[var(--module-text-color)] u-bg-[var(--module-background-color)]  \" style=\"--pt-min-value:7; --pt-max-value:10; --pb-min-value:7; --pb-max-value:10; --px-min-value:0; --px-max-value:0; \n                            \n         \n\n    \n    --module-text-color:var(--root-color); --module-subtitle-color:var(--root-color); --module-image-bg-pattern-color:var(--color-quaternary-500); --module-typography-ul-marker-color:var(--color-primary-500); --module-typography-link-color:var(--color-primary-500); --module-typography-link-hover-color:var(--color-primary-500); --module-legend-text-color:var(--color-primary-500);\n \">\n            \n                                            \n                \n\n\n\n\n\n\n\n\n\n\n\n\n<main class=\"l-grid      u-items-start  u-justify-start u-gap-y-fl u-text-left\" style=\"--gap-y-min-value:5; --gap-y-max-value:7; --grid-gutter:    \n                \n                \n    clamp(1.5000rem, 1.5000rem + 0vw, 1.5000rem)\n;\">\n                    <div class=\"l-grid__block\">\n            <div class=\"c-typography  c-typography--paragraph-size\" style=\"--typography-paragraph-font-size: var(--font-size-180); --typography-max-width: 100%;\">\n    <p class=\"MsoNormal\">Join Elfi Morin, General Manager of Les Produits du Qu\u00e9bec, and Alexie Morin, director of commercialization and Marketing Activation at The Unscented Company, for an insightful conference on the impact of buying local.<\/p>\n<p class=\"MsoNormal\">Find out how certification marks boost consumer confidence, even during inflation, and how they affect the Quebec retail ecosystem.<\/p>\n<p class=\"MsoNormal\">Don&#8217;t miss this opportunity to explore how supporting local businesses benefits the community in tangible ways!<\/p>\n\n<\/div>\n        <\/div>\n    <\/main>\n                                <\/div>\n    <\/div>\n<\/section>\n\n\n    \n\n\n\n<section class=\"m-slider u-overflow-hidden u-pt-fl u-pb-fl u-bg-[var(--module-background-color)] u-text-[var(--module-text-color)]\"\n    data-module=\"m08a\"\n    style=\"\n        --pt-min-value: 6;\n        --pt-max-value: 12;\n        --pb-min-value: 6;\n        --pb-max-value: 12;\n\n        --module-background-color: var(--color-primary-50);\n        --module-text-color: var(--root-color);\n    \"\n>\n    <div class=\"l-container\">\n                    \n            \n\n\n\n\n\n\n\n<header class=\"m-module-header u-pt-fl u-pb-fl u-flex u-flex-col sm:u-flex-row sm:u-items-center sm:u-justify-between u-gap-[var(--module-header-gap)] u-bg-[var(--module-background-color)] u-text-[var(--module-text-color)]\" style=\"--module-header-gap: calc(var(--root-baseline) * 3); --module-background-color: transparent; --module-text-color: currentColor; --pt-min-value: 0; --pt-max-value: 0; --pb-min-value: 5; --pb-max-value: 9;\">\n    <div class=\"m-module-header__header\">\n                    \n\n\n\n\n\n\n    \n\n\n\n\n\n\n    <h2 target class=\"c-title    c-title--300         m-module-header__title\" style=\"--title-emphasis-color: var(--color-root-white);\">\n        Learn more about our speakers\n            <\/h2>\n\n                            \n\n\n\n\n\n\n\n\n\n\n\n\n<div class=\"c-typography\" style=\"--typography-font-size: 1.5rem; --typography-max-width: 100%;\">\n    \n<\/div>\n            <\/div>\n                <div class=\"m-module-header__content u-flex u-flex-col u-gap-[var(--module-header-gap)] u-w-[var(--module-header-content-width)]\"\n            style=\"\n                --module-header-content-width: auto;\n            \"\n        >\n                                        \n\n\n\n\n\n\n\n\n\n\n\n            \n<div class=\"c-actions\" style=\"--actions-gap: calc(var(--root-baseline) * 3); --actions-mobile-gap: calc(var(--root-baseline) * 3); --actions-nb: 1;\">\n        <div class=\"c-actions__wrapper  u-flex-row u-items-center u-justify-start\">\n                    \n                \n                                \n                \n                \n\n\n\n\n    \n\n\n\n\n<a href=\"https:\/\/www.cqcd.org\/en\/mega-events\/hop-2024\/speakers\/\" class=\"c-btn c-btn--primary-500   c-btn--ghost   c-btn--fade\">\n                    <span>View other speakers<\/span>\n                <\/a>\n                        <\/div>\n<\/div>\n                    <\/div>\n    <\/header>\n                \n\n\n\n\n\n\n\n\n\n\n\n<div class=\"c-slider c-slider--overflow  u-pt u-pb\" data-slider='{\"name\":\"c08-slider-1417276023\",\"spaceBetween\":56,\"pauseOnMouseEnter\":true,\"lazy\":true,\"navigation\":true,\"pagination\":true,\"scrollbar\":false,\"initBelow\":\"none\",\"keyboard\":{\"enabled\":true},\"slidesPerView\":\"auto\"}' aria-roledescription=\"carousel\" aria-label style=\"--pt: 0; --pb: 0;\">\n    <div class=\"c-slider__wrapper\"\n        aria-atomic=\"false\"\n        aria-live=\"polite\"\n    >\n                    <div\n                class=\"c-slider__slide\"\n                role=\"group\"\n                aria-roledescription=\"slide\"\n                style=\"\n                    --slide-size: min(26rem, 70vw);\n                \"\n            >\n                \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n<article class=\"c-card\" style=\"--card-footer-gap: calc(var(--root-baseline) * 1); --card-content-gap: calc(var(--root-baseline) * 1); --card-background-color: transparent; --card-text-color: var(--root-color); --card-image-width: 100%; --border-radius: 4; --pt-min-value: 3; --pt-max-value: 3; --pb-min-value: 3; --pb-max-value: 3; --px-min-value: 0; --px-max-value: 0;\" aria-labelledby=\"card-heading-182105125\">\n    <div class=\"c-card__wrapper u-gap-y-fl\" style=\"--gap-x-min-value:3; --gap-x-max-value:3; --gap-y-min-value:3; --gap-y-max-value:3;\">\n                    <div class=\"c-card__media\">\n                                \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n<picture     \n                        \n                                        \n                                            \n                                        \n                        \n     class=\"c-image\" \n>\n    \n    \n    \n        <img loading=\"lazy\" decoding=\"async\"     \n                        \n                                        \n                                            \n                                        \n                                            \n                                        \n                                            \n                                        \n                                            \n                                        \n                                                                    \n                                        \n                                            \n                                                                            \n                        \n     class=\"u-object-cover u-aspect-[var(--image-ratio)]\" src=\"https:\/\/www.cqcd.org\/wp-content\/uploads\/2024\/07\/Alexie-Morin.jpg\" alt width=\"452\" height=\"560\" fetchpriority=\"auto\" style=\"--image-ratio:270\/350;\"\n\/>\n\n    <\/picture>\n            <\/div>\n                <div class=\"c-card__body u-px-fl  u-items-start u-text-left\">\n                        \n                        \n\n            <div class=\"c-card__title \">\n                                    \n\n\n\n\n\n\n    \n\n\n\n\n\n\n    <h3 target class=\"c-title        c-title--700\" style=\"--title-emphasis-color: var(--color-root-white);\" id=\"card-heading-182105125\">\n        Alexie Morin\n            <\/h3>\n\n                \n                \n                            <\/div>\n\n                            \n\n\n\n\n\n\n\n\n\n\n\n\n<div class=\"c-typography\" style=\"--typography-max-width: 100%;\">\n    The Unscented Company\n<\/div>\n            \n                            \n\n\n\n\n\n\n    \n\n\n\n\n\n\n    <h6 target class=\"c-title        c-title--700\" style=\"--title-font-size: 1rem; --title-line-height: 1.5; --title-color: var(--color-primary-500); --title-font-family: var(--font-family-secondary); --title-font-weight: 700 --title-emphasis-color: var(--color-root-white);\">\n        Director of Commercialization and Marketing Activation\n            <\/h6>\n\n            \n                                <\/div>\n    <\/div>\n            <div class=\"c-card__footer u-pb-fl u-px-fl \">\n            \n\n\n\n\n\n\n\n\n\n\n\n            \n<div class=\"c-actions u-justify-start\" style=\"--actions-gap: calc(var(--root-baseline) * 3); --actions-mobile-gap: calc(var(--root-baseline) * 3); --actions-nb: 1;\">\n        <div class=\"c-actions__wrapper  u-flex-row u-items-center u-justify-start\">\n                                    \n\n\n\n\n    \n\n\n\n<a href=\"https:\/\/www.cqcd.org\/en\/speakers\/hop-2024\/alexie-morin\/\" target=\"_self\" class=\"c-link  c-link--primary-500   c-link--underline c-link--underline-grow-top\">\n                    <span>Learn more<\/span>\n            <\/a>\n                        <\/div>\n<\/div>\n        <\/div>\n    <\/article>\n\n            <\/div>\n                    <div\n                class=\"c-slider__slide\"\n                role=\"group\"\n                aria-roledescription=\"slide\"\n                style=\"\n                    --slide-size: min(26rem, 70vw);\n                \"\n            >\n                \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n<article class=\"c-card\" style=\"--card-footer-gap: calc(var(--root-baseline) * 1); --card-content-gap: calc(var(--root-baseline) * 1); --card-background-color: transparent; --card-text-color: var(--root-color); --card-image-width: 100%; --border-radius: 4; --pt-min-value: 3; --pt-max-value: 3; --pb-min-value: 3; --pb-max-value: 3; --px-min-value: 0; --px-max-value: 0;\" aria-labelledby=\"card-heading-199928649\">\n    <div class=\"c-card__wrapper u-gap-y-fl\" style=\"--gap-x-min-value:3; --gap-x-max-value:3; --gap-y-min-value:3; --gap-y-max-value:3;\">\n                    <div class=\"c-card__media\">\n                                \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n<picture     \n                        \n                                        \n                                            \n                                        \n                        \n     class=\"c-image\" \n>\n    \n    \n    \n        <img loading=\"lazy\" decoding=\"async\"     \n                        \n                                        \n                                            \n                                        \n                                            \n                                        \n                                            \n                                        \n                                            \n                                        \n                                                                    \n                                        \n                                            \n                                                                            \n                        \n     class=\"u-object-cover u-aspect-[var(--image-ratio)]\" src=\"https:\/\/www.cqcd.org\/wp-content\/uploads\/2024\/07\/Elfi-Morin.jpg\" alt width=\"452\" height=\"560\" fetchpriority=\"auto\" style=\"--image-ratio:270\/350;\"\n\/>\n\n    <\/picture>\n            <\/div>\n                <div class=\"c-card__body u-px-fl  u-items-start u-text-left\">\n                        \n                        \n\n            <div class=\"c-card__title \">\n                                    \n\n\n\n\n\n\n    \n\n\n\n\n\n\n    <h3 target class=\"c-title        c-title--700\" style=\"--title-emphasis-color: var(--color-root-white);\" id=\"card-heading-199928649\">\n        Elfi Morin\n            <\/h3>\n\n                \n                \n                            <\/div>\n\n                            \n\n\n\n\n\n\n\n\n\n\n\n\n<div class=\"c-typography\" style=\"--typography-max-width: 100%;\">\n    Les Produits du Qu\u00e9bec \n<\/div>\n            \n                            \n\n\n\n\n\n\n    \n\n\n\n\n\n\n    <h6 target class=\"c-title        c-title--700\" style=\"--title-font-size: 1rem; --title-line-height: 1.5; --title-color: var(--color-primary-500); --title-font-family: var(--font-family-secondary); --title-font-weight: 700 --title-emphasis-color: var(--color-root-white);\">\n        General manager\n            <\/h6>\n\n            \n                                <\/div>\n    <\/div>\n            <div class=\"c-card__footer u-pb-fl u-px-fl \">\n            \n\n\n\n\n\n\n\n\n\n\n\n            \n<div class=\"c-actions u-justify-start\" style=\"--actions-gap: calc(var(--root-baseline) * 3); --actions-mobile-gap: calc(var(--root-baseline) * 3); --actions-nb: 1;\">\n        <div class=\"c-actions__wrapper  u-flex-row u-items-center u-justify-start\">\n                                    \n\n\n\n\n    \n\n\n\n<a href=\"https:\/\/www.cqcd.org\/en\/speakers\/hop-2024\/elfi-morin\/\" target=\"_self\" class=\"c-link  c-link--primary-500   c-link--underline c-link--underline-grow-top\">\n                    <span>Learn more<\/span>\n            <\/a>\n                        <\/div>\n<\/div>\n        <\/div>\n    <\/article>\n\n            <\/div>\n            <\/div>\n    <div class=\"c-slider__actions u-flex u-justify-between u-items-center\">\n                            <div class=\"c-slider__pagination\"><\/div>\n                            <div class=\"c-slider__nav-wrapper u-flex u-gap-4\">\n                <button\n                    data-slider-prev=\"c08-slider-1417276023\"\n                    class=\"c-slider__nav c-slider__nav--prev\"\n                    aria-label=\"\"\n                >\n                    \n\n\n\n\n\n\n\n    <svg class=\"icons icons--arrow-left-solid\"  aria-hidden=\"true\">\n                <use href=\"\/wp-content\/themes\/globalia-theme\/dist\/icons\/icon-system.svg#arrow-left-solid\"><\/use>\n    <\/svg>\n                <\/button>\n                <button\n                    data-slider-next=\"c08-slider-1417276023\"\n                    class=\"c-slider__nav c-slider__nav--next\"\n                    aria-label=\"\"\n                >\n                    \n\n\n\n\n\n\n\n    <svg class=\"icons icons--arrow-right-solid\"  aria-hidden=\"true\">\n                <use href=\"\/wp-content\/themes\/globalia-theme\/dist\/icons\/icon-system.svg#arrow-right-solid\"><\/use>\n    <\/svg>\n                <\/button>\n            <\/div>\n            <\/div>\n<\/div>\n                    \n            \n\n\n\n\n\n\n\n            <\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":6040,"template":"","event_type":[],"mega_event_type":[190],"mega_event_theme":[203,210],"mega_event_location":[178],"class_list":["post-2735","events","type-events","status-publish","has-post-thumbnail","hentry","mega_event_type-conferences-en","mega_event_theme-sustainable-development-and-ecological-transition","mega_event_theme-local-purchasing","mega_event_location-scene-sage"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The impact of buying local - HOP! The Retail summit 2024<\/title>\n<meta name=\"description\" content=\"Join Elfi Morin of Les Produits du Qu\u00e9bec, and Alexie Morin, director of commercialization and Marketing Activation at The Unscented Company, for an insightful conference on the impact of buying local.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cqcd.org\/en\/events\/the-impact-of-buying-local\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The impact of buying local - HOP! The Retail summit 2024\" \/>\n<meta property=\"og:description\" content=\"Join Elfi Morin of Les Produits du Qu\u00e9bec, and Alexie Morin, director of commercialization and Marketing Activation at The Unscented Company, for an insightful conference on the impact of buying local.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.cqcd.org\/en\/events\/the-impact-of-buying-local\/\" \/>\n<meta property=\"og:site_name\" content=\"Conseil qu\u00e9b\u00e9cois du commerce de d\u00e9tail\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-08T20:27:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.cqcd.org\/wp-content\/uploads\/2024\/05\/compresse-101-ko_1214-CQCD_EvenHOP-2024_Bannieres_RS_1200x630_Bleu.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.cqcd.org\/en\/events\/the-impact-of-buying-local\/\",\"url\":\"https:\/\/www.cqcd.org\/en\/events\/the-impact-of-buying-local\/\",\"name\":\"The impact of buying local - HOP! 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