Patrick Deslisle

Marketing director
Canac

With over 25 years of experience as a marketing and operations manager in the retail industry, Patrick Delisle has steered the destiny of national retailers such as Brunet, Lunetteries Sears, Groupe Vagabond, Epiderma and of course Canac, twice! These varied experiences have allowed him to master the customer experience, the power of relevant creative advertising and to maximize performance thanks to an entrepreneurial vision where innovation is at the heart of the strategies. Most recently, Canac implemented a plan to move away from paper in its flyer and promotion strategies. This success required preparation and an extraordinary level of internal commitment.