In the era of data and artificial intelligence, in-store traffic counting is no longer limited to a simple footfall number. It has become a strategic tool for optimizing operations, maximizing store performance, and gaining deeper insights into customer behavior.

This conference highlights the latest advancements in traffic counting and AI-based behavioral analysis for the retail industry. You’ll discover how emerging technologies enable highly accurate measurement of visitor flow, store performance, shopping paths, and even customer interactions, all while upholding the highest standards of data privacy and confidentiality.