Shenela Tavarayan is a dynamic product leader with extensive expertise in driving growth for small and microbusinesses through innovative payment solutions. As Group Product Manager, Merchant Solutions., she led the launch of Canada’s first proprietary digital wallet (konek.ca) and advanced partnerships with major digital wallets like Apple Pay, Google Pay, and Samsung Pay.

A champion for diversity, Shenela co-founded Interac’s Women’s Employee Resource Group, fostering a culture of inclusion and respect. She is also a sought-after speaker, sharing insights at events like the PCI SSC North America Community Meeting and Payments Canada Summit on topics including omnichannel payments and the future of commerce.

Recognized for her strategic vision and operational excellence, Shenela continues to shape the payments landscape while advocating for innovation and equity in the industry.