Alibaba: Comprendre le potentiel du marché chinois

En collaboration avec le Groupe Alibaba

Webinaires - Formations en ligne 14 mai 2020
14 h En ligne

Découvrez le potentiel du marché chinois avec le Groupe Alibaba

Le Conseil québécois du commerce de détail (CQCD) est heureux de vous présenter un atelier virtuel en collaboration avec le groupe Alibaba afin d’explorer les opportunités qui s’offrent aux détaillants d’ici et d’en apprendre plus sur le géant du commerce électronique chinois.

5 – 10 minutes Opening – CQCD

14:10pm Opening and Intro – Alibaba Group
Alibaba Global Business: Shanshan Tang – Alibaba Global Business Lead – Canada

14:20pm Alibaba ecosystem online solutions
Rachel Wu – Alibaba Head of Integrated Marketing

14:45pm Online Ecommerce Solutions – One size doesn’t fit all
1. Tmall Global: Nicole Lin, Tmall Global Lead – Canada
2. Online Marketing Platform with Built-in E-commerce Solution: Shanshan Tang, Alibaba Global Business Lead – Canada & Gloria Huang, Alipay Deputy Country Manager – Canada

15:30pm Company Stories on Alibaba Group

16:00pm End of Workshop

À propos des intervenants

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Nicole joined Alibaba, the Tmall Global in 2018, and has since worked as a BD manager for the Americas region, and category manager for the Tmall Overseas Fulfilment team. Nicole has extensive work experience in both FMCG and luxury retail, and is now focusing on helping Canadian brands and partners tapping into China through Cross-Border Ecommerce.

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Joined Alibaba in 2010. Now based in California, U.S., Head of Integrated Marketing (North America), Globalization BU, Alibaba Group
Topic: Alibaba‘s oversea business strategy & how Alibaba contributes to local communities to help during coronavirus epidemic(COVID-19). As the coronavirus epidemic is widely spreading globally, many SMEs have to be shut down to get through the tough time. Rachel is going to share what innovations Alibaba has done overseas during the epidemic to help local business.

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Joined Alibaba in 2016, now based in Vancouver as lead of Alibaba Global Business in Canada, responsible for the strategic planning and implementation of the globalization of the Alibaba Group ecosystem in Canada. She received an MBA degree from Oxford University and Bachelor’s Degree from UBC.
Topics: Alibaba‘s oversea business strategy & how Alibaba can contribute to local SMEs

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Gloria joined Alibaba in 2012, and has since worked as Senior operation manager for Cainiao Logistics and Merchants Business Development, and Senior Business intelligence manager for Tmall. Gloria has a great working experience on internet marketing and operation in China, also have a profound knowledge on Canada loaca market, and now is helping local brands through Alipay Canada to serve chinese consumers.