Denis Perron
Vice President of Business Development and co-owner
Tuesday, 27 October 2026
11 h 25 à 12 h
From manufacturer to consumer: A Quebec product's journey
27 octobre 2026 - 11 h 25 à 12 h
Discover the journey of Quebec products, from manufacturing to the consumer’s shopping cart, through the perspectives of a manufacturer, a retailer, and an expert.
Patrick Delisle
Directeur principal marketing
Canac
Thomas Verzar
Instructor
HEC Montréal
Elfi Morin
Executive director
Les Produits du Québec
12 h 15 à 13 h 15
Lunch conference - Your visual merchandising: Is it working for you or against you?
27 octobre 2026 - 12 h 15 à 13 h 15
Discover how effective visual merchandising can enhance the customer experience, lighten the workload for your teams, and help your store operate more independently.
Jessica Sutton
Visual merchandising consultant and founder
Capti.Vente / Détail Québec
12 h 15 à 13 h 15
Lunch conference - You don’t want ordinary customers. You want fans!
27 octobre 2026 - 12 h 15 à 13 h 15
Turn your customers into true fans! Discover practical strategies to build loyalty, increase sales, and leave with a concrete action to take the very next day.
Daniel Lafrenière
Speaker, trainer and author in customer experience
Daniel Lafrenière inc.
12 h 15 à 13 h 15
Lunch conference - Fitting Room: Transforms the In-Store Customer Experience
27 octobre 2026 - 12 h 15 à 13 h 15
VMAXSOR transforms the fitting room into a smart experience that boosts customer engagement, sales, and customer insights.
Guy-Marie Joseph
President
Services Conseils ConnecTalk Inc.
Rocco Mattéo
Président
E3-Consulting
13 h 30 à 13 h 50
Flash conference - AI at the heart of the Canadian shopping journey: Inspiring, choosing, and building loyalty
27 octobre 2026 - 13 h 30 à 13 h 50
Discover how artificial intelligence is transforming the shopping journey, brand trust, and consumer loyalty, as well as the opportunities it creates for retailers and manufacturers.
Daria Balazinski
Vice President and Partner
Ad hoc recherche
12 h 55 à 13 h 15
Flash conference - Your customer already knows everything. Now, what do you do?
27 octobre 2026 - 12 h 55 à 13 h 15
Discover how retail is reinventing the salesperson’s role in the age of AI. A real-world perspective on building a more human shopping experience.
Frédéric Angers
Commercial layout representative
Mobico
13 h 30 à 13 h 50
Flash conference - Understanding those who buy... and, more importantly, those who don't
27 octobre 2026 - 13 h 30 à 13 h 50
Gain a deeper understanding of the in-store customer journey beyond sales through in-store tracking data and behavioural analytics. Discover how to optimize the in-store experience, identify areas of interest and friction points, and improve the conversion of visitors into customers.
Richard Cosetti
Vice President of Sales
Axper
13 h 30 à 14 h 05
Renaissance: More than just a thrift store, a practical solution to recruitment challenges
27 octobre 2026 - 13 h 30 à 14 h 05
Discover how Renaissance promotes professional integration and creates bridges between talent and employers in the retail sector.
Karine-Katia Cole
Senior director of socioprofessional services